sixty:forty is an Australian owned and operated business platform connecting entrepreneurs, small business owners, service providers and professionals in order to successfully start, build, manage and grow business together. Designed by small business for small business, the sixty:forty ecosystem offers a blend of digital and in-person business solutions across innovative technology, professional development, collaborative partnerships and industry events that drive innovation.
The sixty:forty business platform provides equal opportunity for the creation and exchange of sustainable value using traditional and alternative funding through opportunity. With an ambitious goal to help 10,000 small business owners double their net profit and decrease their time working in the business by 31 December 2022, sixty:forty will redefine how to support people as they develop and grow through small business.
To redefine how to support people as they develop and grow through small business.
To help 10,000 small business owners double their net profit and decrease their time working in the business by the 31 December 2022.
We want to create a world where people successfully start, build, manage and grow their small business in a way that leads to a meaningful and prosperous life for themselves and their families, their team & the wider community.
Meet the Team
CEO & Co-founder
Jeisson Herrera Pena
PR & Communications Executive
At sixty:forty we believe strongly in our business and the positive impact it can have on people’s lives. We operate by these seven core values that represent how we want to do business from a macro perspective.
Think Like an Entrepreneur
Thinking like an entrepreneur means finding better ways to do things and rising to the challenge. It’s taking calculated risks while being positive and optimistic. It’s a relentless optimism towards a belief that life can be better.
It’s about demonstrating confidence and determination. It’s being passionate, driven and dedicated to achieving the end goal.
It’s being open to learning, to taking on feedback and to testing all ideas, while being adaptable.
It’s about being ambitious enough to find a better way to have the courage to be the spark of change.
Keeping Things Real
We are genuine in what we do and how we do it. We also aren’t perfect, we will screw up occasionally and will be transparent and honest in everything we do. We believe in constant learning and application of the lessons learned.
We’re honest, transparent and committed to doing what’s best for our customers and our company. We openly collaborate in pursuit of the truth. We have no tolerance for hidden political agendas or passive-aggressive behaviour.
We have integrity and will always strive to do what we say. We aim to build open and honest relationships and encourage you to contribute your thoughts with us.
We aim to keep things real with you, and we ask the same from you. As humans, we are all equipped with individual strengths and have our own unique passions. We encourage you to be the real you, the genuine you. This allows for honest conversation, feedback, growth and progress.
Success on your Terms
Success means different things to different people. When we talk about success, we mean what success means to you. And to know that …. you have to know your why. It’s why we chose the word prosperous for our mission. Prosperity is more than money; prosperity is life.
To chase your vision of success you need to move out of your comfort zone and challenge yourself to head in that direction.
Success is all about what you choose to do and the actions you take today. These are the things that build the foundation of your future. The actions you take demonstrate your willingness to chase your dreams. Ultimately, you will only do the things that are most important to you.
Define what success means to you – otherwise how will you know when you get there?
Create Happiness & Community
We are advocates for community driven innovation. This means developing and supporting strong communities that create sustainable and long-term prosperity. A united community helps small business owners provide for themselves and help others. Small is the new big and small business is the way to big gains in life. Everywhere is local and the real world impact of having a close knit community is a key to growth.
It’s about bringing people together to use small business to create a better future.
We are proud to be problem solvers. We like the people we work with – coworkers, team members and clients– and genuinely enjoy helping one another succeed.
We’re not here to take solo journeys, we’re here to share our journeys with each other because the impact we have is always greater when we work together.
As Tony Hsieh said, “Happiness is really just about four things: perceived control, perceived progress, connectedness (number and depth of your relationships), and vision/meaning (being part of something bigger than yourself).”
At sixty:forty we hope to help you discover your true vision and passion while giving you the tools, techniques and process to achieve continued growth.
Because when you are happy you will seek out opportunities … within the community.
Deliver Meaningful Impact
Building on the core value of creating happiness and community our next core value is to deliver meaningful impact.
Part of being happy is about seeking a higher purpose and being part of something bigger than yourself – something you really believe in. And it’s this type of happiness that provides the most long lasting outcome.
Our goal is to help business owners and the people that support them – from team members to the wider community.
A rising tide lifts all boats and we don’t care how high the ceiling goes but the baseline has to come up. You can only help others once you have set a solid foundation for yourself.
We can all deliver meaningful impact through positive connections.
Enjoy What You Do
Work and life are intertwined, they can’t be separated. Small Business is a lifestyle. It’s how you do life. Everything is all linked. Life is what you make it and you control your own destiny. Bring back the fun and live life to the fullest. You aren’t defined by what you do.
Running a small business is a marathon, not a sprint. Therefore you need to enjoy what you are doing. Work smart, take care of your team, and have fun to ensure the sustainability and success of your small business.
Do the Right Thing / Own Up
Being responsible is about taking ownership of the things that happen, both the good and the bad. It is about being accountable to the end goal and choosing to make it happen. This is leadership.
Leadership requires ownership. This extends to ownership over everything including matters that seem outside of your direct control. Leadership means taking responsibility for your actions and the actions of those you lead. It means continually working towards constant improvement. When your team wins, everyone wins.
Your actions are yours alone. Part of becoming your best and achieving peak performance is to accept responsibility for your actions and be accountable for your own life.
This isn’t all about you either. It’s about doing the right thing even if it’s the hardest thing to do.